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Spuds
Brand & Identity
Spuds is a fictional, and informal bowl-food restaurant with a comfortable atmosphere, where you can build your own bowl of potatoes, any way you like them, for "a mash made in heaven". Above are the restaurant's primary and secondary logos.
Marketing Design
The menu for Spuds is intended to be straightforward and easy to follow as you build your own salty or sweet potato, for your choice of a main course or a dessert.
The mobile application showcases multiple pages dedicated to the same features found in the website, as well as the loading and sign-in/sign-up pages, but approached differently in order to avoid visual clutter, and give the user a pleasant experience.
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